for retired collegiate and professional athletes.
A two-touchpoint-based brand, focused on using the digital space to provide a real-world connection.
Colleges and professional sports place athletes in a unique community, but once removed from this environment, there is a gap in familiar ways to apply and adapt their competitive skills, nutrition, exercise schedules, and other life skills honed through athletics.
NXT Team aims to provide a community-based resource to better support athletes in their transition out of high-level competition.